Frequently Asked Questions

Updated June 4, 2025

Find quick answers to common questions about our services and process.

What is a customer?

A customer is a qualified homeowner. Qualified means a homeowner in your chosen market who meets any of your selected criteria (e.g., income, property size, lot size, etc.). This homeowner has been contacted by us via iOS or by phone (including landlines) and has expressed interest in your service. Interest is defined as engaging in a conversation and requesting more information or a callback. This determination is based on indicators such as response time, level of engagement, and whether they asked qualifying questions.

Are my customers shared with other businesses?

When you purchase Market Access with Home Connect Ads, you secure exclusive rights to the portion of your chosen zip code or neighborhood covered by your budget. No other business can compete for the customers within that protected share; those customers are yours, and yours only.

What happens if I’m not getting enough customers?

Customer volume depends on your budget, market size, and local demand. If you’re not seeing the results you expect, our team will review your campaign and recommend adjustments; like expanding your budget, refining your targeting, or switching to higher-performing areas. We're here to help you get the most out of your market.